Founded & Grounded: Radio Show #11 - Matter: Microplastics - Macro Visions

Founded & Grounded: Radio Show #11 - Matter: Microplastics - Macro Visions

Episode Summary:

In this episode of Founded and Grounded, host Andrew Parsonage is joined by co-host Ollie Collard as they dive into the world of sustainability and entrepreneurship with guest Adam Root. They explore Adam's journey in tackling the pressing issue of microplastics through his venture, MATTER, and share valuable lessons on fostering self-belief and harnessing opportunities from environmental challenges. Whether you’re looking to enhance your business acumen, develop people skills, or pursue a passion-driven project, this episode will help guide you toward success.

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Key Takeaways from This Episode:

✅ Embrace Accidental Entrepreneurship – Recognize that you don't need to fit the traditional mold; passion and problem-solving can lead you to impactful ventures.


✅ People as a Core Asset – Invest in your team’s growth and they will become integral to your business’s success.


✅ Navigate Challenges Creatively – Use obstacles, like regulatory changes, as opportunities to innovate and create solutions beneficial to both society and business.

Featured Guests & Hosts

Host

  • Ollie Tiramuragan Collard is an influential figure in the UK's startup ecosystem, recognised for his role as the host of the UK's No.2 startup podcast. His work centres around empowering first-time founders, with a focus on topics such as innovation, entrepreneurship and startup mentoring. Ollie is the Founder of Enterprise Orchard, where he assists founders in navigating the challenges of starting and growing their businesses through personalised strategies and expert guidance.
  • Andrew Parsonage is an accomplished entrepreneur with a notable background in business strategy and development. With a proven track record of leading innovative projects and nurturing startups, Andrew's expertise lies in transforming fledgling ideas into successful business ventures. Before stepping into the realm of podcasting, he worked extensively in the technology sector, bridging the gap between technical excellence and business acumen. His insights into the entrepreneurial ecosystem, combined with a robust understanding of market trends, make him a sought-after thought leader and mentor. Known for his adept communication skills and visionary thinking, Andrew continues to inspire entrepreneurs, offering them the tools and wisdom needed to successfully navigate the complexities of business growth on the global stage.

Guest

  • Adam Root is a dynamic mechanical engineer turned entrepreneur, renowned for his pioneering work in tackling environmental challenges through innovative technological solutions. As the founder of MATTER, Adam is at the forefront of addressing the global crisis of microplastic pollution. His vision for MATTER is driven by an unwavering commitment to sustainability and a pragmatic approach to environmental stewardship. Root's background at Dyson and GE has equipped him with a robust skill set in engineering and product development, enabling him to design impactful solutions that resonate on a global scale. His unyielding passion for the environment, coupled with his engineering prowess, has led to significant contributions in the field, making him a thought leader and changemaker in sustainable technology. Adam's journey from established engineer to influential entrepreneur underscores his dedication to leaving a lasting positive impact on the planet.

Quote from the Episode:

"Self-belief is such an important part of it. I'm a sole founder, which is quite a rare breed anyway." – Adam Root

Resources & Next Steps:

✔ Discover more about MATTER and their initiatives at MATTER Industries.

✔ Explore the innovative product Gulp at Gulp.online.

✔ Connect with Adam Root on LinkedIn to engage and learn more about his work.

✔ Learn about the support available through the Prince's Trust and Innovate UK.

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