Every word in your podcast matters. In this episode, Donna Kunde and Ben Gioia reveal the secrets to structuring a podcast that not only attracts listeners but transforms them. From crafting powerful episode titles to implementing the 13-minute mentor strategy, this episode provides a roadmap to creating content that captures attention, builds trust, and drives engagement. If you’re ready to speak directly to your audience’s needs and position yourself as an authority, this is the episode for you.
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Episode Breakdown: How To Attract & Transform Listeners With Every Word
Segment 1: The 13 Minute Mentor – How To Attract & Transform Listeners With Leveraged Impact and Every Word
Learn the 13-minute mentor format—a powerful way to deliver value quickly and consistently.
Every second counts—how to structure your podcast for maximum impact in minimal time.
Use focused, actionable content to establish credibility and drive transformation.
Segment 2: Episode Titles That Speak The Language of Your Listeners While Attracting and Transforming Listeners Minute By Minute
Your podcast title is the first impression—make it count!
How to craft episode titles that immediately resonate with your ideal listener.
The "language of transformation"—using psychology and storytelling to make titles compelling.
Segment 3: The Biggest Mistake Podcasters Make (Before They Even Touch The Mic)
Pre-planning is everything—why show structure and preparation set you apart.
The role of show notes in clarifying your message and improving listener retention.
Avoiding the #1 mistake that causes podcasts to lose credibility and consistency.
Segment 4: The 13 Minute Fireside Chat - 4 Steps To Great Storytelling On Your Podcast
Storytelling is your most powerful tool—learn how to connect deeply with your audience.
The 4-step storytelling framework for making your podcast feel like an intimate conversation.
Authenticity over perfection—why a fireside chat style creates trust and engagement.
Hosts
Meet your podcast coach Donna Kunde. I’m Donna Kunde, podcast host, radio personality (in 184 countries), and creator of Influence Radio™ Network. I'm the co-author of the international bestseller, THE INFLUENCERS FORMULA and have produced over 15,000 podcasts (with one million downloads), several in the top 100. Using my Business Podcasting Made Easy Method, I help people create a global radio show that easily becomes a podcast, a course and more with just the click of a button. I'm also a public speaker, one of Virginia's top 50 Women Leaders, and received the Lead and Lift Others Culture award from John Maxwell. From stages around the world, I've reached the ears of millions.
Meet your book coach Ben Gioia ("joya"). I’m Ben Gioia ("joya")—four-time, international, best-selling author, podcast, and radio host—and my teachings are used by more than 80,000 leaders & game-changers around the world. By using the Influence With A Heart®, my clients write great books in as little as 5 weeks, enjoy 5-figure speaking fees, and attract 6-figure consulting. (That’s even BEFORE publishing!) I’ve trained 100s of millionaires and helped a Fortune 100 company create a mindfulness empathy video game for 20,000 employees. I started writing when I was 12 years old, helped launch the world’s largest magazine (AARP), and won a patient services award from The ALS Association for creating their first mindfulness program.
Mentioned Resources:
InfluencersFormula.com – Resources for podcasting and book writing
The Podcast Profit System – Strategies for monetizing and expanding influence
Influence With A Heart– Creating books and content that inspire action
Final Thoughts & Key Takeaways
Short and strategic content wins—the 13-minute mentor model is the key to delivering high-impact insights.
Titles are everything—use your audience’s language to craft irresistible episode titles.
Preparation = credibility—podcasters who pre-plan their structure and show notes build stronger engagement.
Storytelling is a superpower—using a fireside chat approach creates trust, loyalty, and transformation.
These show notes are crafted to provide actionable value to you, the listener, focusing on your journey to becoming a unique expert and influential voice in your field. Engage with us and take steps toward amplifying your message today!

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