Money Matters Radio Show #08 - Turn Your Services into Scalable Products: Build Once, Sell Often
Money Matters Radio Show #08 - Turn Your Services into Scalable Products: Build Once, Sell Often
Radio Show Summary
This week on Money Matters, Kash shows you how to take your service-based business and flip it into a product-based powerhouse. We’re talking about turning your expertise into scalable offers—like digital downloads, workshops, or courses—that let you earn money without trading time for it. From identifying what your audience really wants to pricing for profit and picking the right tools to deliver your offer, these four episodes give you the blueprint for creating products that work for your business—even while you sleep.
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Key Takeaways
[Episode 29] From Service to Product: Start Earning Without Trading Time
In our kickoff episode, we dive into the art of transforming services into tangible products, essential in today's unpredictable climate thanks to the pandemic. We explore benefits, methods, and accounting implications—without losing our minds!
Key Takeaways:
- Comprehend the vital differences: Time invested in services vs. products.
- Every service has potential; assign value and explore product formats.
- Accounting isn't scary—think of it as your trusty sidekick in business expansion.
[Episode 30] Know Your People: Building Products Your Audience Actually Wants
This episode is all about getting to know your peeps—your beloved target market. We focus on leveraging your skills to craft value-driven products that your audience can't resist.
Key Takeaways:
- Identify and hone in on your target audience for effective product creation.
- Leverage your existing skills and knowledge to create diverse product offerings.
- Products offer you freedom—generate revenue beyond time constraints.
[Episode 31] Pricing & Profitability: Make Every Product Worth Your Time
Who loves you, baby? This one's all about identifying your customers and tailoring products that shout, "Pick me!" Insights into your current and ideal customer base are key. Uncover smart pricing strategies to ensure every sale supports your business goals—and your wallet.
Key Takeaways:
- Tailor your products/services based on detailed demographic insights.
- Differentiate from the competition—what makes you the cat’s pajamas?
- Build a community or support network to guide you in your product pivot.
[Episode 32] From Idea to Income: Launch Your First Product Without the Overwhelm
Here, we focus on the nuts and bolts of accounting. From setting up payment methods to the regular review of financial statements, these are the tools to track your product line success and boost that bottom line. Get the simple, step-by-step plan to package, promote, and profit from your first scalable product.
Key Takeaways:
- Keep your bookkeeping tidy—think of services and products as separate entities.
- Utilize tech like PayPal for sleek, streamlined payment processes.
- Regularly review those financials; they are key to aligning products with business objectives.
Meet Your Host
Kasfia “Kash” Rashid is a bookkeeping consultant and educator known for making financial clarity approachable. Through her firm Kash the Bookkeeper and her global show Money Matters, she helps entrepreneurs clean up their numbers, build smarter systems, and lead with confidence—no judgment, just real solutions.
Final Thoughts
Pick one service you offer and ask yourself: Can I turn this into a product? Whether it's a template, a course, or a downloadable guide, chances are you’ve got something gold tucked inside your current business model. Start small—map out what your product would solve, who it’s for, and how you’d deliver it. Then use your bookkeeping tools to price for profit, not just time. This isn’t about working harder—it’s about building a business that keeps earning, even when you're sipping something fancy on a beach (or just bingeing Netflix in peace).
Getting caught up? Let us know! Subscribe to Money Matters and leave a review to support the show. Know someone drowning in a backlog of receipts? Share this week’s episodes and help them breathe easier, too.
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