#TimTalk – Radio Show #26: Learn to Love Selling with Mark Cox

#TimTalk – Radio Show #26: Learn to Love Selling with Mark Cox

Episode Summary:

In this episode of #TimTalk, Tim Hughes sits down with Mark Cox, author of "Learn to Love Selling," to explore the essentials of building a sales playbook and the art of effective sales management. Mark provides actionable insights on creating value propositions, managing territories, demand generation, and understanding the buyer's journey. Whether you're a seasoned sales professional or new to the field, this conversation will equip you with the knowledge to refine your sales strategy and foster a productive sales team.

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Key Takeaways from This Episode:

✅ Creating a Sales Playbook – Mark explains the significance of organizing your sales efforts into a clear playbook, focusing on value proposition, territory management, demand generation, and sales execution.


✅ The Art of Interviewing Salespeople – Learn about structured techniques for hiring the right sales team members to reduce turnover and enhance performance.


✅ Onboarding Success – Understand the importance of a solid onboarding process to ensure new hires hit the ground running and are well-integrated into the company culture.

Featured Guests & Hosts

Host

  • Tim Hughes is the CEO and co-founder of DLA Ignite, a dynamic organization dedicated to driving strategic digital transformation. As the host of the podcast '#TimTalk,' Tim engages with industry experts to provide insights and actionable advice for professionals navigating the complexities of the modern workplace. Tim's curiosity and dedication to professional development shine through in his thoughtful questioning and genuine interest in the topics he explores with his guests.

Guest

  • Mark Cox is a seasoned expert in B2B sales with over 20 years of experience in the field. He has a profound passion for continuous learning and has now authored a new book aimed at helping sales professionals build effective sales playbooks. As the face of In The Funnel, Mark provides strategic insights not only to seasoned sales leaders but also to beginners, emphasizing strategic planning and execution in sales functions. With a dedicated fanbase appreciating his insights, Mark’s approach combines practical methodologies with broad strategic perspectives, making his teachings highly valuable.

Quote from the Episode:

"Earn the right to proceed to the next step in the process. You're not trying to close a deal in one go; it's about building a relationship." – Tim Hughes

Resources & Next Steps:

✔ Mark Cox's Website: In the Funnel – Explore more about Mark's sales strategies and connect with him on LinkedIn.


✔ Mark Cox's Books – Check out "Learn to Love Selling" and "Social Selling" by Mark Cox to dive deeper into his sales methodologies.


✔ Tim Hughes on LinkedIn – Connect with Tim for more insights into social selling and sales leadership.

🎧 Learn more about honing your sales strategy and building a high-performing sales team. Subscribe to #TimTalk for more episodes filled with expert insights!

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